In an industry often defined by intuition and conventional methods, Kristin Marquet has carved her niche by blending creativity with data-driven strategies, transforming the way brands engage with their audiences. As the founder of Marquet Media and FemFounder, Kristin is not just shaping brands—she’s empowering entrepreneurs, particularly women, to rise above the noise and make a lasting impact. With over 15 years of experience in public relations and branding, Kristin’s journey is one of innovation, strategy, and empowerment.
Kristin’s rise in the PR world wasn’t without its challenges. Breaking into the competitive space of public relations required more than just perseverance; it demanded innovation. “The PR world can be tough, and when I started, traditional methods often didn’t welcome new ideas,” Kristin recalls. “I had to find a way to stand out.”
That “way” was the development of her proprietary PRISM PR Framework, a groundbreaking approach that blends creativity with measurable impact. Unlike many in the PR field who rely solely on media placements, Kristin’s focus is on long-term brand growth and authenticity. This unique framework integrates data and real-time analytics into PR campaigns, allowing her clients to see measurable growth, refine strategies, and truly stand out.
Through her company Marquet Media, Kristin and her team have secured over 7,000 media features in 2024 alone. Her approach, praised for its innovation and tangible results, has helped build brands for fashion, beauty companies, influencers, and entrepreneurs across various sectors. “I’m not just about getting media coverage; I focus on building brands that resonate and grow sustainably,” she says.
Beyond her work in PR, Kristin’s mission is deeply rooted in female empowerment. In 2016, she launched FemFounder.co, a platform designed to mentor and support women-led businesses. Through this initiative, she provides tools, resources, and mentorship to female entrepreneurs, helping them navigate the complexities of branding, marketing, and growth.
“FemFounder is all about giving women the knowledge and support they need to build successful businesses,” Kristin explains. “I believe in helping women invest in themselves, their ideas, and their ambitions.”
The platform has gained significant recognition in the industry, winning multiple awards, including the prestigious Stevie Awards, for its impact on female entrepreneurship. Under Kristin’s leadership, FemFounder has become a go-to resource for women looking to scale their businesses and make their mark in their respective industries.
Kristin’s journey hasn’t been without its share of obstacles. “One of the biggest challenges I’ve faced is balancing my role as an entrepreneur and a mother,” she shares. “But through time management, building strong support systems, and learning to delegate, I’ve been able to maintain that balance.”
Her success is a reflection of her resilience and ability to innovate in an industry that’s often hesitant to embrace change. As a mother and business owner, Kristin has learned that success is about authenticity, consistency, and being unafraid to take risks. “The most important lesson I’ve learned is that your brand needs to be an honest reflection of who you are,” she says. “Innovation isn’t just about new ideas; it’s about being willing to evolve and adapt in a way that stays true to your core values.”
A core aspect of Kristin’s work is the integration of data and metrics into public relations. In an industry where many rely on gut instinct, Kristin has revolutionized PR by using data to inform decisions and refine strategies. Her PRISM PR Framework leverages real-time analytics and media tracking to offer clients more targeted, effective campaigns. “Data helps us ensure that PR efforts aren’t just creative but also impactful. It’s a game changer in an industry where success can sometimes feel intangible,” Kristin explains.
Her commitment to measurable results has set her apart as a thought leader in the PR world. By incorporating metrics, Kristin is able to give her clients a competitive edge, helping them see clear, tangible benefits from their PR strategies.
Kristin sees her company Marquet Media continuing to grow, working with even more prominent brands and expanding its reach in the digital space. Meanwhile, FemFounder will continue to be a driving force in the world of female entrepreneurship, offering more tools, resources, and mentorship opportunities to women around the globe.
“I want to create a legacy of empowered entrepreneurs who are able to build sustainable, authentic brands,” Kristin says. Her passion for supporting women entrepreneurs and her innovative approach to PR ensure that this vision is well within reach.
For entrepreneurs at any stage of growth, Kristin’s frameworks, including her new platform BrandYourBusiness.co, provide a comprehensive roadmap. Whether it’s a startup looking to establish its brand identity or an established business seeking to evolve, Kristin’s expertise is invaluable.Kristin Marquet has redefined the PR industry by integrating data with creativity, and she’s helping businesses and entrepreneurs see real, measurable results. Through Marquet Media, FemFounder, and her innovative PRISM PR Framework, she is not only building brands but empowering the next generation of women entrepreneurs to do the same.